As local business owners continue to embrace the "micro-communications" that social media provides, I'm sure we'll see more of these types of educational courses pop-up throughout our communities. As with any College course such as this, I am sure UNH will/has reached out to local business owners for real-life case studies. It may be worth a call.
UNH Facebook Page
UNH Blog
So, how are they doing? Judge for yourself -- check out these two UNH social sites above.